Saturday, March 23, 2013

Review: Decisive by:Chip Heath&Dan Heath

 



About the Book:
Chip and Dan Heath, the bestselling authors of Switch and Made to Stick, tackle one of the most critical topics in our work and personal lives: how to make better decisions. 
   Research in psychology has revealed that our decisions are disrupted by an array of biases and irrationalities: We’re overconfident. We seek out information that supports us and downplay information that doesn’t. We get distracted by short-term emotions. When it comes to making choices, it seems, our brains are flawed instruments. Unfortunately, merely being aware of these shortcomings doesn’t fix the problem, any more than knowing that we are nearsighted helps us to see. The real question is: How can we do better?

   In Decisive, the Heaths, based on an exhaustive study of the decision-making literature, introduce a four-step process designed to counteract these biases. Written in an engaging and compulsively readable style, Decisive takes readers on an unforgettable journey, from a rock star’s ingenious decision-making trick to a CEO’s disastrous acquisition, to a single question that can often resolve thorny personal decisions.

   Along the way, we learn the answers to critical questions like these: How can we stop the cycle of agonizing over our decisions? How can we make group decisions without destructive politics? And how can we ensure that we don’t overlook precious opportunities to change our course? 

   Decisive is the Heath brothers’ most powerful—and important—book yet, offering fresh strategies and practical tools enabling us to make better choices. Because the right decision, at the right moment, can make all the difference.

My Review:
Overall this book is a good one to help with business type decisions especially if you tend to fail at decisions regarding business and the like. The authors in writing this book are trying to convey that a lot of our decisions can be based on many psychological factors. I for one would of not chosen this book for myself because I'm not really business minded but if you are trying to rationalize the decisions you have made regarding such than this is the book for you.

**Disclosure** This book was sent to me free of charge for my honest review by Waterbrook Multnomah through the Blogging for Books program.